Recommended reading for art and culture professionals in the Coachella Valley and beyond. ARTS MANAGEMENT How the Arts Power Communities (Americans for the Arts) The arts keep residents and their discretionary dollars close to home and also attract visitors who spend money and help local businesses thrive. Read the key findings of Arts & […]
Arts News Digest – December 2017 Read More »
We want strong, healthy communities in the Coachella Valley, and Ben Stone of Smart Growth America insists we’ll build them on art and culture. “I can’t think of any cities or neighborhoods around the country that are models of smart, inclusive development that don’t prominently feature the arts,” Stone, director of arts and culture for […]
Creative Placemaking, Part 2: How to Get Started Read More »
It happened at UCR Palm Desert. Mark the day: October 12, 2017. This is when almost 100 Coachella Valley arts and tourism leaders, city planners, economic development directors, and of course visual and performing artists converged on the campus to learn how to engage a wider audience through creative placemaking, cultural tourism, and social media […]
Creative Placemaking, Part I: The Power of Collaboration Read More »
About 200 high school juniors and seniors from the Coachella Valley’s three public school districts will meet creative professionals from around the region and learn about different careers in arts, media, and entertainment during a career pathways event Oct. 17 at UCR Palm Desert. A collaborative program of the nonprofit organizations OneFuture Coachella Valley and […]
Students to Learn about Careers in Arts, Media, and Entertainment Read More »
Only a couple days remain to register for the Oct. 12 National Arts Marketing Project workshop at UCR Palm Desert. “Big Strategies and Real Tactics for Connecting Artists, Audience, and Place” packs a full day of expert instruction on creative placemaking, audience development, and arts marketing tailored to the unique challenges and opportunities of the […]
Last Chance: Register Now for ‘Artists, Audience, and Place’ Read More »
Artists have an unusual way of looking at things, and given the chance they can imagine solutions to issues that befuddle even the brightest of city planners — especially when it comes to creating communities that celebrate authenticity and attract visitors. Think about how creative people could transform downtown Indio or Coachella into vibrant destinations […]
How Artists and Organizations Will Transform the Coachella Valley Read More »
If you’re promoting an arts event or program in the Coachella Valley or beyond, slow down and take Joseph Yoshitomi’s advice. The expert arts marketer will disrupt your tired thinking — “We’ve always done it this way!” — and lead you to the audience you want. “I’m a tactical marketer,” says Yoshitomi of Straightforward Management […]
Expert Reveals Field-Tested Tactics to Grow Your Audience Read More »
There’s a lot of money out there for artists and arts organizations. If you want some of it, you need a plan. Three experts on the topic — grant writer Leigh Wiemann, arts administrator Brittany Delany, and artist Barbara Gothard — shared their best advice July 20 during an arts salon hosted by the City […]
Expert Advice on How to Win an Arts Grant Read More »
Artists and arts organizations: You know your brand is more than your logo and want to learn how to leverage it for optimum visibility and results. You know there’s a bigger audience out there and need fresh ideas to reach and nurture potential patrons. And you have almost no money and need high-impact/low-cost marketing tactics […]
Big Strategies & Real Tactics to Connect Artists, Audience, and Place Read More »
Welcome to the California Desert Arts Council blog. Thanks for clicking! We hope you’ll bookmark the blog and explore the other offerings on the CDAC website, a bright new place to access local arts and culture events and experiences, as well as valuable resources and opportunities. “It’s easy to use and loaded with useful information,” […]
CDAC Tees Up Resources for Culture Lovers and Creative Professionals Read More »
