VISION
The arts in all forms and constructs are vital to thriving communities. California Desert Arts Council (CDAC) champions vibrant, diverse, and exceptional arts and culture in the Coachella Valley region.
MISSION
California Desert Arts Council (CDAC) unifies, empowers, and promotes arts and culture in the Coachella Valley region through initiatives in advocacy, business and professional development, cultural tourism and promotion, and education.
WHY SUPPORT THE ARTS
The arts positively impact cultural understanding, local economies, and quality of life.
The arts fuel the economy
The creative sector generates a raw impact of $1 billion per annum in the Coachella Valley.
ArtsOasis Creative California Desert Economic Study 2012
The arts offer satisfying jobs
1 in 5 people working in the Coachella Valley is employed in the creative sector.
ArtsOasis Creative California Desert Economic Study 2012
The arts create community
“Art is the practice of freedom. Culture enlarges our spirits; connects us to our past, our future, and each other; and enables the imagination and empathy that support individual and collective resilience.
Arlene Goldbard
The arts attract tourism
Even in difficult times, the cultural visitor stays longer and spends 53% more than local residents.
Arts & Economic Prosperity IV, Americans for the Arts
The arts shape well-rounded individuals
"Arts instruction increases achievement across all academic disciplines and develops the whole child. Art education can turn around failing schools and reconnect vulnerable and under-resourced students and their schools.”
MASS Creative
An investment in the region's creative economy is an investment in its long-term growth and vitality, as well as an investment in your own enrichment and quality of life.
COMMITMENT TO DIVERSITY AND INCLUSION