Openings, Innovations, and Advice for Coachella Valley Culture Leaders

Sunnylands Center & Gardens in Rancho Mirage. Courtesy and copyright The Annenberg Foundation Trust at Sunnylands.   Sunnylands Center & Gardens became the latest Coachella Valley cultural institution to reopen to the public — with limited access and hours and stringent safety protocols — since the pandemic shutdown began last March. Many other venues and…

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Workshop: How to Get Your Audience to ‘Love, Like, Follow’ You on Social Media

social media

Sixty-six Coachella Valley creative professionals learned market-tested tactics for connecting and engaging with their social media audiences Sept. 12 at Love, Like, Follow, a workshop presented by California Desert Arts Council welcomed at UCR Palm Desert. Experts Stefanie Paquette and Katy Carrier of The Social Bar, a boutique communication and creative content agency in Palm…

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Fundraisers Must Assert the Value of the Arts

What’s it worth? We constantly and automatically assess the value of almost every aspect of our daily lives, tangible and intangible. Why then do arts organizations constantly find themselves in the awkward position of having to justify and defend their worth? Mary Cahalane, a nonprofit consultant who writes a fundraising blog, suggests fundraising for the…

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